Welcome back in September 2021: relaunch of the IAW Trade Fair in Cologne from September 14 – 16, 2021

Dear exhibitors and visitors, dear IAW friends, There is good news to share: we will be able to bring back the IAW as the major event for the retail trade in September 2021. Due to the current opening plans for events, the lower infection rates and the ongoing vaccine campaign throughout Europe combined with available […]
Planned relaunch of IAW in March 2021 in Cologne postponed

++ New date to be announced in late January ++ The trade in eager anticipation of the next event The current rate of infection and the restrictive measures to combat the covid 19 pandemic, including the lock-downs imposed world-wide, as well as the unpredictable course of the pandemic, have prompted the decision to postpone the […]
IAW restart in Cologne in March 2021

After a 12-month break the trade fair is set for a triumphant return from 2 – 4 March 2021 Following extensive discussions with many long-standing exhibitors and partners of the IAW – International Trade Fair for Retail Promotions and Imports – the organizers Nordwestdeutsche Messegesellschaft Bremen-Hannover mbH have decided to hold the next event in […]
BREAKING NEWS: IAW trade fair in Cologne postponed. New date to be announced shortly

Due to the rapid spread of the coronavirus in Europe and the resulting concerns for the health of exhibitors and visitors, the trade fair management team has decided to postpone the International Trade Fair for Retail Promotions and Imports (IAW), which was scheduled to take place at the Cologne Exhibition Center from 10 to 12 […]
E-Commerce Arena and IAW Trendforum with free lectures for small and medium-sized enterprises

The IAW will once again be opening its doors to international retailers and interested visitors in Halls 6 and 9 at the Cologne Exhibition Centre from 10 to 12 March. In addition to the unique selling point of the unrivalled variety of goods, the International Trade Fair for Promotional Products and Imports attracts visitors with […]
The 31st IAW will be exceptional in terms of product diversity, expertise and knowledge transfer

After a successful 30th anniversary event the organizers of the International Trade Fair for Retail Promotions and Imports (IAW) in Cologne are now preparing the 31st IAW. From Tuesday 10 – Thursday 12 March 2020 the Cologne Exhibition Halls will be a hotspot for trend-setting and top-selling products from all over the world. The International […]
30th IAW an all-round success. Keen interest in e-commerce and sustainability

Beautiful late summer weather added to the good mood of trade fair partners and visitors at the 30th International Trade Fair for Retail Promotions and Imports (IAW) in Halls 6 and 9 of the Cologne exhibition centre. From 18-20 September the anniversary event of the IAW welcomed around 8,400 trade visitors, thus emphatically repeating the […]
Secure, cool and practical: IAW presents Trendseller Product Award

The first day of the 30th International Trade Fair for Retail Promotions and Imports (IAW) in Cologne kicked off in traditional manner with the presentation of the IAW Trendseller Product Award. After the submitted products were evaluated by the jury under the stewardship of the chairman, business consultant Ulrich Eggert, the winners were announced by […]
IAW anniversary event to open shortly – Maximum diversity in every segment

The 30th International Trade Fair for Retail Promotions and Imports (IAW) is taking place from 18-20 September in Halls 6 and 9 of the Cologne exhibition centre. The anniversary is a good reason to celebrate this event, but it is not the main reason why trade visitors from across the globe will flock to the […]
15 years of the “Best Deals in Retail” – IAW celebrates its 30th edition in September

The International Trade Fair for Retail Promotions and Imports (IAW) in Cologne is taking place from 18th until 20th September under special circumstances. This is because the orders fair for the retail trade – the biggest of its kind in Europe – is celebrating its 30th edition, and looking back on 15 years of expertise […]