27th IAW Trade Fair in February a barometer for the retail industry
The International Trade Fair for Retail Promotions and Imports (IAW) has long made a name for itself as Europe‘s leading event for ordering impulse-purchase products and trendsetting items and will now take place for the 27th time. Running from 27 February (Tuesday) to 1 March (Thursday) 2018, this spring edition of the event will be […]
A golden autumn and the green shoots of business growth – new trends at the 26th IAW Trade Fair
The 26th International Trade Fair for Retail Promotions and Imports (IAW) closed on 22 September on a high note with 10 % more exhibitors than at the autumn event last year. Halls 6 and 9 at the Cologne Exhibition Centre saw 348 international companies boasting a diverse range of product categories and occupying a display […]
IAW Trendseller Product Award scores top points with a line-up of sustainable solutions and practical aids
On 20 September the IAW Trendseller Product Awards were presented at the 26th International Trade Fair for Retail Promotions and Imports (IAW) in Cologne. German TV presenter Ralf Kühler announced the winners, all selected by a jury of experts following an exhaustive appraisal of the submitted products. The panel of experts assessed the products, selecting […]
The best and biggest IAW Autumn Fair starts soon
The exhibitors and trade visitors at the International Trade Fair for Retail Promotions and Imports (IAW) in Cologne from 20-22 September 2017 will experience the biggest ever IAW Autumn Fair. The number of companies exhibiting at the event is nearly 10 % up on the previous Autumn Fair held last September. So far some 340 […]
26th IAW Trade Fair in Cologne – once again as the central showcase for the retail trade
From 20-22 September the Cologne Exhibition Centre will again be hosting Europe’s biggest event for orders of promotional and bulk-selling trend products and merchandise for impulse sales – the International Trade Fair for Retail Promotions and Imports (IAW). Due to various parallel events in Cologne, the IAW has been rescheduled and will this time run […]
The best deals in retail – The 26th IAW helps the trade prepare for business in autumn and winter
The last IAW Spring Fair – the International Trade Fair for Retail Promotions and Imports in Cologne – has come to a successful conclusion. Now the focus is on planning the autumn event, which will transform Halls 6 and 9 of the Cologne Exhibition Centre into an international hub for retailing from 20-22 September 2017. […]
Optimistic mood and a new record number of exhibitors – IAW celebrates 25th anniversary
Expectations were high among the organizers of the 25th International Trade Fair for Retail Promotions and Imports in Cologne. As a result of the keen demand for stand space it was necessary to allocate additional display space in Halls 6 and 9 at short notice. Exhibitor numbers topped 350 for the first time and with […]
Data security, a handy gadget for everyday life, a toy: these quite different products all starred at the presentation of the IAW Trendseller Product Awards
The IAW Trendseller Product Award showcased a broad mix of products, including a security card that protects against cyber attacks, a device that helps you reach the ticket in the car park and a Wild-West-style shooting arcade. The award presentation took place on 7 March at the 25th International Trade Fair for Retail Promotions and […]
Let the celebrations begin! 25th IAW marks 10% growth in exhibitor numbers
In a few days the International Trade Fair for Retail Promotions and Imports – held from 7–9 March 2017 ‒ will open for the 25th time in Halls 6 and 9 of the Cologne exhibition venue. Visitors can look forward to a huge range of exhibits, some genuine innovations and several interesting highlights. With the […]
Record number of exhibitors at the 25th IAW – Anniversary event sets new standards
What was already an extraordinary trade fair is set for even greater success. The 25th International Trade Fair for Retail Promotions and Imports (IAW) will celebrate its silver anniversary from 7-9 March 2017. The facts speak for themselves. The trade fair will be bigger than ever, occupying a total display area of 29,000 m². The […]
