Next time we’ll need much more space

The 300 exhibitors who took part in the 17th International Trade Fair for Retail Promotions and Imports (IAW) left in high spirits and with full order books. For the fifth time in succession, all the display space at Europe’s leading trade fair for orders of promotional products, trend-led merchandise and fast-selling articles was fully booked. […]

Know-how to boost daily business

IAW Trendforum: Top experts show how to improve turnover. Staying on top in business and maintaining a steady course over a period of years is vital in every industry. In order to achieve this, it is important to keep track of current trends and the latest scientific findings, as well as to know how to […]

Travel the world in Cologne: 17th IAW attracts exhibitors from far and wide

Things will be hotting up in February. The 17th International Trade Fair for Retail Promotions and Imports (from 26-28 February) will attract buyers and exhibitors from a broad range of sectors to Cologne. Companies are already lined up and looking forward to an exciting event. Europe’s leading trade fair for retail trends and orders, which […]

German and European buyers will be meeting in Cologne again in February 2013

The next IAW – the leading trade show for promotional and trend-led products – will be taking place in late February 2013. Boasting unrivalled variety and a first-class supporting program, this important trade fair will once again be the highlight of the season for buyers from Germany and other countries. It may be frosty in […]

IAW says “Auf Wiedersehen – until next spring!”

International Trade Fair for Retail Promotions and Imports (IAW) closes on high note with two new records. “Sensational – once again” was the verdict of Ulrich Zimmermann, Director of Nordwestdeutsche Messegesellschaft, the organizers of the 16th IAW, which closed its gates yesterday. Already it is clear that the 16th International Trade Fair for Retail Promotions, […]

Dealers and exhibitors excited about 16th IAW – International Trade Fair for Retail Promotions and Imports even before start

Pens packed, order forms printed and neatly stacked, calculators and mobile phone chargers on hand – buyers and exhibitors have gone through their check-lists and are all set to go. They are now eagerly awaiting the opening of the 16th International Trade Fair for Retail Promotions and Imports in Cologne on 25 September. The statistics […]

Demand for promotional products continues – Impetus for next IAW

Buyers in Germany, and indeed across Europe, will have noted 25 to 27 September 2012 in their business diaries as a date they won’t want to miss when the industry gathers for the next IAW, Europe’s biggest trade fair for promotional products and quality imports. The event organizers and the trade are already geared up […]

IAW closes on a high note in Cologne

International Trade Fair for Promotional Products and Imports celebrates sensational anniversary. Another record in the number of exhibitors and visitors, a surprise celebrity guest and lively parties at the stands made the 15th anniversary of this leading trade fair for trends and orders truly remarkable. Three “glorious” days of business have come to an end. […]

VIPs, Parties, Prizes

15th IAW off to an excellent start: SnapTheMusic software from Four Star AG winner of prestigious Trendseller Product Award Even the organizers of the 15th International Trade Fair for Promotional Products (IAW) had not expected to see Ailton, international football star and contestant in the German TV program “I’m a Celebrity… Get me out of […]

The countdown has begun: IAW – the top event for German and European retailers – is once again fully booked in March 2012

For the IAW – the biggest trade fair for retail promotions and imports – March 2012 marks a small anniversary.  For the 15th time the organizers of the event will be welcoming exhibitors and buyers from Germany and other European countries to Cologne. A diverse range of products, a fully booked exhibition hall (Hall 10.2) […]