Identifying the trends in the trade
Anyone who wants to know which trends will make a mark in retailing in the next few months automatically heads to Cologne. The countdown for the IAW has already begun. In 2014 this most important trade fair for promotional goods and trend-led merchandise will be bigger and more representative of the global market than ever […]
Busy stands, full order books: 18th IAW fair closes on a high note. Best-ever results for autumn event.
IAW – the international trade fair for the retail sector – is unmatched in Germany and beyond. Its latest edition this September lived up to its excellent international reputation. With 300 exhibitors from over 20 countries and 8,000 trade visitors from Germany and abroad it not only achieved its customary international flair, but also delivered […]
From the trade fair to the stores …
IAW all set to go with a broad product range and a first-class supporting program Europe’s leading trade fair for orders of promotional products, trend-led merchandise and volume sales is gearing up for business. The IAW will be taking place in Halls 4.2 and 5.2 at the Cologne exhibition centre from 17-19 September 2013. Featuring […]
IAW appearing on a new, bigger plane
The previous editions of IAW, the International Trade Fair for Retail Promotions and Imports, made one thing very clear: the IAW is developing rapidly. More than 300 exhibitors, over 8,000 visitors from 55 countries and more and more new requests. To make a long story short: hall 10.2 in the Cologne exhibition grounds was bursting […]
Next time we’ll need much more space
The 300 exhibitors who took part in the 17th International Trade Fair for Retail Promotions and Imports (IAW) left in high spirits and with full order books. For the fifth time in succession, all the display space at Europe’s leading trade fair for orders of promotional products, trend-led merchandise and fast-selling articles was fully booked. […]
Know-how to boost daily business
IAW Trendforum: Top experts show how to improve turnover. Staying on top in business and maintaining a steady course over a period of years is vital in every industry. In order to achieve this, it is important to keep track of current trends and the latest scientific findings, as well as to know how to […]
Travel the world in Cologne: 17th IAW attracts exhibitors from far and wide
Things will be hotting up in February. The 17th International Trade Fair for Retail Promotions and Imports (from 26-28 February) will attract buyers and exhibitors from a broad range of sectors to Cologne. Companies are already lined up and looking forward to an exciting event. Europe’s leading trade fair for retail trends and orders, which […]
German and European buyers will be meeting in Cologne again in February 2013
The next IAW – the leading trade show for promotional and trend-led products – will be taking place in late February 2013. Boasting unrivalled variety and a first-class supporting program, this important trade fair will once again be the highlight of the season for buyers from Germany and other countries. It may be frosty in […]
IAW says “Auf Wiedersehen – until next spring!”
International Trade Fair for Retail Promotions and Imports (IAW) closes on high note with two new records. “Sensational – once again” was the verdict of Ulrich Zimmermann, Director of Nordwestdeutsche Messegesellschaft, the organizers of the 16th IAW, which closed its gates yesterday. Already it is clear that the 16th International Trade Fair for Retail Promotions, […]
Dealers and exhibitors excited about 16th IAW – International Trade Fair for Retail Promotions and Imports even before start
Pens packed, order forms printed and neatly stacked, calculators and mobile phone chargers on hand – buyers and exhibitors have gone through their check-lists and are all set to go. They are now eagerly awaiting the opening of the 16th International Trade Fair for Retail Promotions and Imports in Cologne on 25 September. The statistics […]
